Ana Claire Photography

Sturgeon Bay, Door County, De Pere, Wisconsin, Natural Light Photographer, Engagement, Senior, Families and Newborn Photographer

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My New Brand

May 30, 2015 by Ana Collins Leave a Comment

Over the last year you may have noticed that I have been slowly changing my brand. I worked with Meredith C. Bullock who is an amazingly talented designer and business coach who has helped me define and refine my brand. With her help I have come to a deeper understanding of myself as well as what I want to do with my photography. She also helped me develop steps to take to reach my goals. Branding is not only visual but it includes how I run my business and relate to clients.  I wanted my clients to know what to expect while working with me but I didn’t know how to help them understand; so that’s where Meredith came in!

To begin, Meredith sent me a Brand and Vision Guide which asked a lot of questions in order to truly understand what I do and why I doing it. There were also questions about the future and about my short term and long term goals. Once I finished the guide we met on Skype to go over my Brand and Vision Guide. Then she created a Business Vision and Brand Book that compiled my brand and my inspiration and goals in one place. It is amazing to have and refer back to whenever I want to reassess and be sure I am on track and in line with my vision.

After all of that I knew I wanted to work with Meredith to develop a marketing plan. She sent me several worksheets that really and me delve into my target market and what they like. Then we met on Skype to go over the worksheets and she put together a 90 action plan to help me launch my brand and reach my target clients. It was such a wonderful experience working with Meredith.

Here is my visual brand inspiration page:

Brand-Inspiration

Next she sent me sketches of many logo designs from which I chose my favorite and she created my final logo (which is now on my site). Together we also created this website which is amazing and clean. It is simple and showcases my work and my brand. Meredith was amazing to work with and she really digs deep with your to get to the bottom of who you are and where you want to be.  I cannot recommend her enough!

A before image of my old site:

Screen-Shot-2014-06-15-at-9.48.45-PM

and after:

Screen-Shot-2014-07-23-at-12.10.59-PM

 

 

Filed Under: Business Tagged With: de pere natural light photographer, door county natural light photographer, door county photography, green bay natural light photographer, green bay photography, sturgeon bay natural light photographer, sturgeon bay photo

Door County Softball

August 11, 2014 by Ana Collins Leave a Comment

A couple weeks ago I went to a softball game. My friend, Morgan, was one of the coaches for team Alberts.  It was a beautiful night and a lot of fun (even though they lost). After the game I took a few team shots as well as Morgan and Falon with their team. They are adorable!

door county natural light photographer sturgeon bay photographer sturgeon bay natural light photographer

Filed Under: Personal Tagged With: ana collins photography, de pere natural light photographer, de pere photography, door county natural light photographer, door county photography, door county summer, green bay natural light photographer, green bay photography, lifestyle photography, sturgeon bay natural light photographer, sturgeon bay photo, sturgeon bay photographer

Abstract

August 5, 2014 by Ana Collins 1 Comment

I decided to do something different for this month’s blog circle. I hadn’t done any abstract light paintings lately so decided to give it another try. Zane and I drove around Green Bay to find some fun spots to try. These are three of my favorites that I was able to capture.

Door-COunty-Fine-Art-PHotographer Sturgeon-Bay-Fine-Art-Photographer Door-County-Photographer

Next, check out Ally’s Life in Black and White post!

 

Filed Under: Life in Black & White Tagged With: de pere natural light photographer, de pere photography, door county natural light photographer, door county photography, green bay natural light photographer, green bay photography, sturgeon bay natural light photographer, sturgeon bay photo

Week 48 | Macro

December 13, 2013 by Ana Collins 1 Comment

I am playing catch up with my P52 posts now that finals are finished. I had gotten vegan peppermint bark this week, which is delicious. I thought it would be fun to do for my macro post. The lighting was difficult since it was dark when I took them but I like the simplicity.

Door County natural light photographer green bay natural light photographer

Filed Under: Project 52 | 2013 Tagged With: ana claire photo, ana claire photography, ana collins photography, de pere natural light photographer, de pere photography, door county natural light photographer, door county photography, green bay natural light photographer, macro photography, project 52, sturgeon bay photo

Week 46 | Thankful

December 5, 2013 by Ana Collins Leave a Comment

I am thankful I was able to spend my birthday with family (a little late on posting, I know).

door county photography_1AC0783-copy

Filed Under: Project 52 | 2013 Tagged With: de pere natural light photographer, de pere photography, door county natural light photographer, door county photography, green bay natural light photographer, green bay photography, project 52, sturgeon bay photo

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